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	<title>Erluse Studio &#187; Society</title>
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		<title>Gayla Bentley Fashion Design : making fashion accessible to women of all sizes</title>
		<link>http://erluse.com/gayla-bentley-fashion-design-making-fashion-accessible-to-women-of-all-sizes</link>
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		<pubDate>Wed, 14 Oct 2009 02:58:36 +0000</pubDate>
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		<guid isPermaLink="false">http://www.erluse.com/?p=362</guid>
		<description><![CDATA[<p>New Delhi, October 14: Throughout her 30 year career, Gayla Bentley has been on a mission making fashion accessible to women of all shapes and sizes. Leaving the judgments and stereotypes of the fashion world behind, she formed The Gayla Bentley Fashion Design Group and set out to bring fashionable, desirable, modern clothing to women of all sizes and shapes, a rarity in the world of fashion.</p>
<p>Gayla spent 10 years at Saks Fifth Avenue as Director of The Fifth Avenue Club, their exclusive personal shopping service. With a desire to learn more about style and expand her horizons, Gayla left Saks to begin her business, Cou-Tours, which offered private, personalized shopping excursions to Paris.</p>
<p>At this time she also developed a pseudonym, Dr. Styles, who on the local morning shows, along with her assistant Nurse Accessory, would drive her fashion ambulance to Houston businesses and ambush women to make them over.</p>
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		<title>NASA&#8217;s Final Servicing Mission to the Hubble Space Telescope</title>
		<link>http://erluse.com/nasas-final-servicing-mission-to-the-hubble-space-telescope</link>
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		<pubDate>Fri, 08 May 2009 07:14:56 +0000</pubDate>
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		<guid isPermaLink="false">http://www.erluse.com/?p=288</guid>
		<description><![CDATA[<p>First, let me please wish Emily and family all the best on the birth of her second child, the most precious gift imaginable. And thank you to all at The Planetary Society for the opportunity to guest blog from the Kennedy Space Center press center and launch facilities on the imminent and exciting shuttle flight to Hubble. Previously it was my privilege to report to you all on the <a href="http://www.planetary.org/blog/article/00001168/" target="_top">successful blast off of the Dawn Asteroid Orbiter</a> in September 2007 and which recently flew past Mars, my favorite planet, for a gravity assisted boost towards Vesta.</p>
<p>The final Space Shuttle flight to NASA&#8217;s orbiting Hubble Space Telescope is set for blast off on May 11 at 2:01PM EDT from Launch Pad 39 A at the Kennedy Space Center in Florida. This will be NASA&#8217;s 5th and final shuttle mission to service and upgrade Hubble. The stakes could not be higher for this action packed, dauntingly complex and long delayed mission. It&#8217;s certain to be &#8220;High drama at the High Frontier&#8221; for this flight designated as SM-4 (Servicing Mission 4).</p>
<p>Hubble has suffered &#8220;significant deterioration&#8221; in its science capabilities since the last servicing mission (SM-3B) conducted in March 2002, according to Ed Weiler, associate administrator of NASA&#8217;s Science Mission Directorate in Washington, DC. The seven year gap between servicing missions is &#8220;twice what it should be&#8221;, says David Leckrone, Hubble project scientist at NASA Goddard in Greenbelt, MD. &#8220;We need surgery to get back to 100%&#8221;.</p>
<p>On average NASA dispatched servicing missions to Hubble at roughly three year intervals. The long delay is a direct consequence of the destruction of Space Shuttle Columbia on re-entry in February 2003 and the death of the entire seven person crew of men and women. Indeed this final servicing mission was outright cancelled in 2004 as &#8220;too risky&#8221; by then NASA Administrator Sean O&#8217;Keefe in the wake of the Columbia tragedy. The subsequent NASA Administrator Mike Griffin reinstated the mission in 2006 after exhaustive further analysis and development of a new plan which includes simultaneously placing a back-up shuttle on Launch Pad 39 B if required to mount a quick response ‘launch on need&#8217; rescue mission.</p>
<p>The overriding goal plain and simple for the SM-4 astronaut crew launching aboard the Space Shuttle Atlantis is to save Hubble from near term death and extend the operational science gathering lifespan by around 5 years to about 2014 and perhaps even a few years longer if critical components continue to function says Preston Burch, Hubble Program manager at NASA Goddard. NASA hopes for some overlap in operations with Hubble&#8217;s successor, the James Webb Space Telescope (JWST) set for launch on 2013.</p>
<p>Hubble has set &#8220;A Standard of Excellence&#8221; says Ed Weiler since the first servicing mission (SM-1) in 1993 when astronauts installed new instruments and corrective optics for the flawed primary mirror. Now however, &#8220;Hubble currently has only 3 working science channels. The Wide Field Planetary Camera 2 (WFPC-2) is 15 years old and getting a little bit long on the tooth and will be replaced on this mission&#8221; adds David Leckrone. After SM-4, Hubble will have 14 channels, 11 of them new. Weiler stated that if all goes well, &#8220;Hubble will be at the apex of its science capabilities and will never have been better&#8221;.</p>
<p>During the scheduled 11 day flight, four highly trained astronauts will conduct 5 back-to-back spacewalks (or EVAs) in a bold attempt to repair, refurbish, and replace science instruments and vital equipment to ensure that Hubble is at the cutting edge of science discoveries into the next decade.</p>
<p>The mission will put in place state-of-the-art technology that improves the telescopes discovery power by 10 to 70 times. Astronauts will install two new science instruments and repair two inactive ones, install new thermal insulation blankets and batteries, replace all 6 gyroscopes, perform maintenance on critical subsystems and components and attach a docking mechanism for a potential future de-orbit mission or Orion capsule docking. The result will be six working, complementary science instruments with discovery capabilities far beyond what is now available and that will contribute significantly to the expansion of human knowledge.</p>
<p>The seven member astronaut crew for STS-125 is a mix of veterans and first time space flyers for what will be the 126th shuttle flight. Indeed, three of the astronauts flew together on the last Hubble servicing mission including repeat Shuttle Commander Scott Altman, lead space walker John Grunsfeld (an astronomer on his 3rd trip to Hubble), and fellow Hubble spacewalker Mike Massimino.</p>
<p>This will be the first spaceflight for Shuttle pilot Gregory Johnson and Mission Specialist Megan McArthur who&#8217;s job is to grab Hubble with the robotic arm on Flight Day 3 and berth it safely and securely in the cavernous shuttle cargo bay. Rookie Mission Specialists Michael Good and Andrew Feustel round out the team of 4 spacewalkers who will work in alternating teams of two.</p>
<p>SM-4 blast-off was suddenly postponed from last October 2008 when a circuit in the crucial data handling unit which commands and controls all the science instruments and communications relay unexpectedly failed barely two weeks prior to blast-off. Due to the ensuing lengthy launch delay NASA officials opted to destack the shuttle components and I was fortunate to be on hand and photograph the rollback of Atlantis off Launch Pad 39 A and back into the Vehicle Assembly Building (VAB).</p>
<p>Hubble cannot function without the data unit known as the Science Instrument Command &amp; Data Handling Unit (SIC &amp;DH). Luckily the team was able to switch Hubble operations over to the built in back-up redundant &#8220;B&#8221; side command unit. In fact as Ed Weiler pointed out, it was quite fortunate that the unit malfunction occurred before the launch attempt or the entire repair effort could have been for naught. This allowed the team to check and certify a partially disassembled ground spare SIC &amp;DH unit which actually had never been flight qualified. And it has taken a Herculean effort by all involved to conduct performance testing and get the data handling unit ready and primed for installation on this mission as one of the top priority goals.</p>
<p>NASA managers gave the ‘Go&#8217; for STS-125 launch following the customary Flight Readiness Review (FRR) last week on April 30 after assessing the risks of the mission and determining that the shuttle&#8217;s equipment and support systems are ready for flight. The back-up shuttle Endeavour sits on standby at Pad 39 B ready to fly within about a week in the unlikely event an emergency rescue mission is necessary due to irreparable damage to the heat shield tiles or other problems. Atlantis cannot fly to the International Space Station as a ‘safe haven&#8217; for the human crew and has limited life sustaining supplies.</p>
<p>With Atlantis lift off now just 4 days away, launch and training preparations are in their final stages and the crew has entered the standard pre-launch quarantine. The crew is scheduled to arrive in Florida on Friday afternoon May 8 and the launch countdown begins at 4 PM, events which I hope to report on.</p>
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		<title>Report: BlackBerry Curve overtakes iPhone as most popular smartphone</title>
		<link>http://erluse.com/report-blackberry-curve-overtakes-iphone-as-most-popular-smartphone</link>
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		<pubDate>Tue, 05 May 2009 17:59:30 +0000</pubDate>
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		<guid isPermaLink="false">http://www.erluse.com/?p=270</guid>
		<description><![CDATA[<p>Chalk it up to the fact that the Curve is available on the four biggest U.S. carriers, not to mention a two-for-one sale on Verizon Wireless. Also in the top five for the first quarter of 2009: The Storm and the T-Mobile G1.The NPD Group just released its <a href="http://www.npd.com/press/releases/press_090504.html">U.S. smartphone sales numbers</a> for Q1, and according to their numbers, RIM had BlackBerrys in three of the top five positions, and managed to topple the iPhone 3G from the top of the list.</p>
<p>Despite its <a href="http://tech.yahoo.com/blogs/patterson/34776;_ylt=AvPW_Q1xQmaDNcLEzbC1F9BCMZA5">early launch woes</a>, the <a href="http://tech.yahoo.com/blog/patterson/30330;_ylt=Avxy3xXmLqnDk2xx6QCxFQxCMZA5">touchscreen BlackBerry Storm</a> appears to be selling strongly, coming in a No. 3 on NPD&#8217;s list behind the Curve and the iPhone 3G.</p>
<p>After the Storm comes the ever-popular BlackBerry Pearl—which, like the Curve, is available on all four major U.S. carriers—followed by the <a href="http://tech.yahoo.com/blogs/patterson/29075;_ylt=AiZcRYc2w0HWaIG0B6GHgQ9CMZA5">Android-powered G1 on T-Mobile</a>.</p>
<p>So, how did the Curve manage to overtake the iPhone 3G? Well, as the NPD group notes, availability on all the big carriers always helps (the iPhone is, of course, still only on AT&amp;T), as well as its $99 (with a new two-year contract) price tag. Meanwhile, Verizon Wireless probably helped boost Curve sales with its &#8220;buy one, get one free&#8221; promotion, according to NPD.</p>
<p>And here&#8217;s a potentially worrying trend for Apple: the NPD found that RIM&#8217;s share of the smartphone market rose a solid 15 percent to a full 50 percent, while both Apple and Palm (which didn&#8217;t land a handset in the top 5) both saw their shares fall 10 percent.</p>
<p>Of course, it could be that smartphone shoppers are holding off on both iPhones (given that a new model might be announced as early as next month) and Palm handsets (seeing as <a href="http://tech.yahoo.com/blogs/patterson/32611;_ylt=Arka0iHtqAiZ_qAxs0kRVFFCMZA5">the red-hot Pre</a> will likely go on sale in a matter of weeks).</p>
<p>Then again, never underestimate BlackBerry, which still has some of the best smartphones in the business and has price and availability on its side, whereas the cheapest, AT&amp;T-only iPhone 3G remains at a somewhat lofty $199 (with contract). By: <a href="http://tech.yahoo.com/bb/patterson" target="_blank">Ben Patterson</a></p>
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		<title>The Taliban are going to take over Pakistan?</title>
		<link>http://erluse.com/the-taliban-are-going-to-take-over-pakistan</link>
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		<pubDate>Tue, 28 Apr 2009 11:59:05 +0000</pubDate>
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		<description><![CDATA[<p>The Taliban raised fears in Pakistan last week by briefly seizing new territories near the capital, Islamabad. But in its own way, the Obama administration offered as much reason for panic about the deteriorating situation in that nuclear-armed Muslim country. In the course of just three days, the U.S. secretaries of State and Defense, the chairman of the Joint Chiefs, and the commanding general of American forces in the Middle East all publicly warned, in blunt and dire language, that Pakistan was facing an existential threat &#8212; and that its government and Army were not facing it. &#8220;I think that the Pakistani government is basically abdicating to the Taliban and to the extremists,&#8221; said Secretary of State Hillary Rodham Clinton.</p>
<p>That they felt compelled to openly air such conclusions about a nominally close U.S. ally &#8212; for which the administration is proposing billions in new aid dollars &#8212; was a measure of the desperation that seems to have infected the Obama administration&#8217;s dealings with Pakistan&#8217;s weak civilian government and obtuse military leadership. In the months since the administration took office, as in the last months of the Bush administration, private cajoling of President Asif Ali Zardari and Army chief Gen. Ashfaq Kiyani to fight the Taliban has done little good. It&#8217;s not yet clear whether the public campaign will have more effect &#8212; but it is sure to get many in Washington stirred about what Ms. Clinton described as the &#8220;mortal threat&#8221; a Taliban regime armed with nuclear weapons could pose to the United States.</p>
<p>That threat is certainly real. The government&#8217;s decision to tolerate what amounts to Taliban control of the Swat Valley northwest of Islamabad has emboldened the extremists, who now are seeking to infiltrate neighboring districts even closer to the capital. The Pakistani army, untrained in counterinsurgency and rigidly focused on India, is reluctant to take on the militants; when it has tried to fight them in areas near the Afghan border, it has been mostly ineffective. Though the vast majority of Pakistanis oppose the Taliban&#8217;s fundamentalism, most also dislike Mr. Zardari&#8217;s government and suspect that operations against the insurgents serve U.S. interests more Pakistan&#8217;s.</p>
<p>The loud U.S. warnings did provoke the Zardari government and Gen. Kiyani to say that they would fight the Taliban if it continued to advance; the black-turbaned fighters subsequently withdrew from one district on Friday. Pakistani officials say that the public support needed for the military offensive Washington wants won&#8217;t be forthcoming unless Pakistanis believe that their government has tried all peaceful options. It is certainly the case that Pakistanis as well as their government must embrace the fight against the Taliban as their own, and not as a proxy war for the United States. It is also true that, apart from mounting missile strikes by remote-controlled aircraft, there is little the United States can do directly to defeat the Pakistani Taliban; the administration must try to work through the government and army.</p>
<p>But the United States has leverage: Without the billons flowing into Pakistan in direct U.S. aid as well as from other donors marshaled by Washington, Pakistan&#8217;s economy would collapse. Perhaps the dire U.S. warnings will galvanize the country&#8217;s political class into demanding action from the army and government &#8212; or replacing the latter. But shouts of &#8216;&#8221;fire&#8221; have risks: They can also cause panic, or go unheeded.</p>
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		<title>Maybe an Asteroid Didn&#8217;t Kill the Dinosaurs</title>
		<link>http://erluse.com/maybe-an-asteroid-didnt-kill-the-dinosaurs</link>
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		<pubDate>Tue, 28 Apr 2009 11:29:17 +0000</pubDate>
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		<guid isPermaLink="false">http://www.erluse.com/?p=250</guid>
		<description><![CDATA[<p>When a scientific principle is common knowledge even in grammar schools, you know it&#8217;s long since crossed the line from theory to established fact. That&#8217;s the case with dinosaur extinction. Some 65 million years ago — as we&#8217;ve all come to know — an asteroid struck the Earth, sending up a cloud that blocked the sun and cooled the planet. That, in turn, wiped out the dinosaurs and made way for the rise of the mammals. The suddenness with which so many species vanished after the 65-million-year mark always suggested a single cataclysmic event, and the 1978 discovery of a 112-mi., 65-million-year-old crater off the Yucatán peninsula near the town of Chicxulub seemed to seal the deal.</p>
<p>Now, however, a new study in the <em>Journal of the Geological Society</em> throws all of that into question. The asteroid impact and the dinosaur extinction, argue the authors, may not have been simultaneous, but rather may have occurred 300,000 years apart. That&#8217;s an eye-blink in geological time, but it&#8217;s a relevant eye-blink all the same, one that occurred at just the right moment in ancient history to have sent the extinction theory entirely awry. (<a href="http://www.time.com/time/photogallery/0,29307,1818757,00.html" target="_blank">See pictures of meteors striking the earth</a>.)</p>
<p>The controversial new paper was written by geoscientists Gerta Keller of Princeton University and Thierry Addate of the University of Lausanne, in Switzerland — and both researchers knew that challenging the impact doctrine would not be easy. The asteroid charged with killing the dinosaurs, after all, left more than the Chicxulub crater as its calling card. At the same 65-million-year depth, the geological record reveals that a thin layer of iridium was deposited pretty much everywhere in the world. Iridium is an element that&#8217;s rare on Earth but common in asteroids, and a fine global dusting of the stuff is precisely what you&#8217;d expect to find if an asteroid struck the ground, vaporized on impact and eventually rained its remains back down. Below that iridium layer, the fossil record shows that a riot of species was thriving; above it, 65% of them went suddenly missing. (<a href="http://www.time.com/time/world/article/0,8599,1888548,00.html" target="_blank">Read about China&#8217;s dinosaur fossils</a>.)</p>
<p>But Keller and Addate worried that we were misreading both the geological and fossil records. They conducted surveys at numerous sites in Mexico, particularly at a spot called El Peñón, very near the impact crater. They were especially interested in a 30-ft. layer of sediment just above the iridium layer. That sediment, they calculate, was laid down at a rate of about 0.8 in. to 1.2 in. per thousand years, meaning that the entire 30 feet took 300,000 years to settle into place. (<a href="http://www.time.com/time/photogallery/0,29307,1894059,00.html" target="_blank">See pictures of Mexico&#8217;s swine flu outbreak</a>.)</p>
<p>Analyzing the fossils at this small site, they counted 52 distinct species just below the iridium layer. Then they counted the species above it. The result: the same 52. It wasn&#8217;t until they sampled 30 feet higher — and 300,000 years later — that they saw the die-offs.</p>
<p>&#8220;The mass extinction level can be seen above this interval,&#8221; Keller says. &#8220;Not a single species went extinct as a result of the Chicxulub impact.&#8221;</p>
<p>Keller&#8217;s and Addate&#8217;s species samplings are not, of course, conclusive, and plenty of other surveys since 1978 do tie the extinctions closely to the asteroid. But since the new digs were so close to ground zero, the immediate species loss ought to be have been — if anything — greater there than anywhere else in the world. Instead, the animals seemed to escape unharmed. Other paleontologists, however, believe that the very proximity of El Peñón to the impact site makes the results not more reliable, but less. Earthquakes and tsunamis that resulted from the collision could have wrought havoc on the sedimentary record, causing discrete strata to swirl together and completely scrambling timelines. Keller disagrees, pointing out that the slow accretion of sediment she and Addate recorded is completely inconsistent with a sudden event like a tsunami. (<a href="http://www.time.com/time/photogallery/0,29307,1827333,00.html" target="_blank">See pictures of animals in space</a>.)</p>
<p>&#8220;The sandstone complex was not deposited over hours or days,&#8221; she says. &#8220;Deposition occurred over a very long time period.&#8221;</p>
<p>So if the Chicxulub asteroid didn&#8217;t kill the dinosaurs, what did? Paleontologists have advanced all manner of other theories over the years, including the appearance of land bridges that allowed different species to migrate to different continents, bringing with them diseases to which native species hadn&#8217;t developed immunity. Keller and Addate do not see any reason to stray so far from the prevailing model. Some kind of atmospheric haze might indeed have blocked the sun making the planet too cold for the dinosaurs — it just didn&#8217;t have to have come from an asteroid. Rather, they say, the source might have been massive volcanos, such as the ones that blew in the Deccan Traps in what is now India at just the right point in history. (<a href="http://www.time.com/time/photogallery/0,29307,1737868,00.html" target="_blank">See pictures of the space race</a>.)</p>
<p>For the dinosaurs that perished 65 million years back, extinction was extinction and the precise cause was immaterial. But for the bipedal mammals who were allowed to rise once the big lizards were finally gone, it is a matter of enduring fascination. By: Jeffrey Kluger</p>
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		<title>Attention Developers: Google Analytics API Launched!</title>
		<link>http://erluse.com/attention-developers-google-analytics-api-launched</link>
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		<pubDate>Thu, 23 Apr 2009 20:40:35 +0000</pubDate>
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		<description><![CDATA[<p>A Google Analytics API has long been one of our most widely anticipated features. Today we&#8217;re pleased to announce that the Google Analytics Data Export API beta is now publicly available to all Analytics users!</p>
<p>What&#8217;s so exciting about an API? The API will allow developers to extend Google Analytics in new and creative ways that benefit developers, organizations and end users. Large organizations and agencies now have a standardized platform for integrating Analytics data with their own business data. Developers can integrate Google Analytics into their existing products and create standalone applications that they sell. Users could see snapshots of their Analytics data in developer created dashboards and gadgets. Individuals and business owners will have opportunities to access their Google Analytics information in a variety of new ways.</p>
<p>For example, how would you like to access Google Analytics from your phone? Now you can, with this <a href="http://www.analyticsmarket.com/mobileapps/mobile-ga/android">Android application</a> from Actual Metrics. How about accessing <a href="http://www.desktop-reporting.com/products.html">Analytics from your desktop</a>? It&#8217;s here from Desktop-Reporting.</p>
<p>And if you&#8217;re interested in seeing how integrating Google Analytics can enhance your own business take a look at these examples. MailChimp has <a href="http://www.mailchimp.com/features/power_features/analytics360/">integrated Google Analytics into their email marketing</a> platform and ShufflePoint® provides a service for <a href="http://www.shufflepoint.com/GoogleAnalytics.aspx">adding Google Analytics data into PowerPoint® presentations</a>. See how youcalc has created apps that allow you to <a href="http://www.youcalc.com/apps/tag/GA">mashup Google Analytics, AdWords, Salesforce.com</a> and other enterprise data.</p>
<p>Check out more <a href="http://code.google.com/apis/analytics/docs/gdata/gdataGallery.html">customer examples</a> on our developer site. These apps demonstrate only some of the creative possibilities and we know you&#8217;ll discover other interesting ways to use the Analytics API.</p>
<p><strong>So, how does the API work?</strong></p>
<p>The Data Export API is easy to use and provides read-only access to all your Analytics data.  Any data that&#8217;s available through the standard Analytics web interface is available through the API. The Analytics API is a Google Data API. This is the same API protocol for Google Calendar, Finance and Webmaster Tools.  If you&#8217;ve used any of these APIs, the Google Analytics Data Export API will look very familiar to you.</p>
<p>For the JavaScript and Java programming languages, we&#8217;ve provided client libraries to abstract and simplify the process. We&#8217;re also working on supporting more programming languages. In the meantime, for any programming language you want to use you can make requests directly to the API over HTTP and access the data in XML.</p>
<p><strong>How do I get started?</strong></p>
<p>There are three key resources you&#8217;ll want to use when you start developing on top of the Google Analytics API.  First, all the documentation you need can be found on our Developer site at <a href="http://code.google.com/apis/analytics/docs/">Google Code</a>. Here you&#8217;ll find example code, a developer guide, FAQ, and the complete API reference.</p>
<p>Second, be sure to sign up for the <a href="http://groups.google.com/group/google-analytics-api-notify?lnk">Google Analytics API Notify</a> email group so you get the key announcements on feature updates, code changes and other service related news that relate to the API. (Don&#8217;t worry, this will be a low-traffic email list and we promise to only send emails when there is something important that affects developers.)</p>
<p>Finally, you&#8217;ll want to become a part of the Google Analytics developer community by joining the <a href="http://groups.google.com/group/google-analytics-api">Google Analytics APIs Group</a>. This user forum is a great way to share ideas and get feedback from other developers. We also check in on these forums so let us know what you think about the API there, and share your ideas and your applications with us. We look forward to seeing your creativity! By: Nick Mihailovski and the Google Analytics API Team</p>
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		<title>Google Labs: &#8220;Similar Images&#8221; and &#8220;News Timeline&#8221;</title>
		<link>http://erluse.com/google-labs-similar-images-and-news-timeline</link>
		<comments>http://erluse.com/google-labs-similar-images-and-news-timeline#comments</comments>
		<pubDate>Tue, 21 Apr 2009 15:01:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[<p>Lots of stuff going on leaving little time to blog, so this will need to be brief&#8230; <a href="http://googleblog.blogspot.com/2009/04/hard-at-play-in-google-labs-with.html">Google Labs released a couple neat new tools</a> yesterday. (Another report <a href="http://www.businessweek.com/the_thread/techbeat/archives/2009/04/live_new_stuff.html?chan=technology_technology+index+page_top+stories">here</a>.)</p>
<p>One is &#8220;<a href="http://similar-images.googlelabs.com/">Similar Images</a>&#8221; which uses the colors and shapes of one image to become the basis for a subsequent search on similar images. For example, I searched for &#8220;Jerusalem&#8221; and two clicks later on pictures that are closest to the view I want, and I have about 600 pics simply of the Temple Mount viewed from the Mount of Olives.</p>
<p>The other new release is <a href="http://newstimeline.googlelabs.com/">Google News Timeline</a>. It is mainly intended for more recent history, and one can specify a view (day/week/month/year/decade), a date, and then apply additional filters either by search term or news source. (Click on &#8220;Add More Queries&#8221; to include additional Wikipedia items, a number of newpapers [Pittsburgh Post and St. Petersburg Times] or magazines [Time, Baseball Digest, Popular Science, and Vegetarian Times: go figure!], and other options with varying degrees of accessible material.) It appears that one can only go back to 1400 to find material.</p>
<p>For more ancient events, the other option you have is to use one of the <a href="http://www.google.com/experimental/">Google Labs Experimental</a> projects and enable &#8220;Alternate views for search results.&#8221; Google also updated their <a href="http://www.googlelabs.com/">Google Labs</a> page, and you can have some fun checking out some of their other projects.</p>
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		<title>Carrie Prejean: No Gay Marriages</title>
		<link>http://erluse.com/carrie-prejean-no-gay-marriages</link>
		<comments>http://erluse.com/carrie-prejean-no-gay-marriages#comments</comments>
		<pubDate>Tue, 21 Apr 2009 13:40:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[<p>The current Miss California and Miss USA runner-up Carrie Prejean, was asked by one of the judges Perez Hilton at the Miss USA beauty pageant for her views on legalising gay marriage.</p>
<p>She just told him the truth: she thinks it’s wrong!</p>
<p>She said, <strong>“I believe that a marriage should be between a man and a woman. No offense to anybody there.”</strong></p>
<p>Good for her!</p>
<p>If Perez Hilton don’t like her answer, he  shouldn’t have freaking asked. It ain’t like it was a gay pageant. But now he ans the gay mafia are hating on her because she won’t pretend that she thinks two perverts getting married is the same as a man and woman getting married!</p>
<p>No offence to the homo-humpers but a guy sticking his dick or tongue up another guy’s arse ‘ole ain’t normal and they wasn’t born that way. They choose to be perverts just like some sick freaks choose to be peados, tyrannies and goat molesters. Don’t think a man should be able to marry a donkey either!</p>
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		<title>Ning: 1,000,000 Social Networks and Counting</title>
		<link>http://erluse.com/ning-one-million-social-networks-and-counting</link>
		<comments>http://erluse.com/ning-one-million-social-networks-and-counting#comments</comments>
		<pubDate>Thu, 16 Apr 2009 20:46:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.erluse.com/?p=206</guid>
		<description><![CDATA[<p>Chances are that whether you’re aware of it or not, you probably belong to at least one <a href="http://www.ning.com/" target="_blank">Ning</a> social network. Since the platform launched in October 2005, it’s seen explosive growth in the quantity and quality of networks created using their hosted social networking platform.</p>
<p>Less than four years later, the do-it-yourself social network site with a <a href="http://mashable.com/2008/04/18/ning-seeks-funding/" target="_blank">$500 million valuation</a> has reached another major milestone — 1,000,000 Ning networks.</p>
<p>On their way to 1,000,000 social networks, Ning’s come along way from their early days, when they experimented with three distinct sites that let you <a href="http://mashable.com/2006/09/28/ning-build-your-own-youtube-flickr-or-myspace/" target="_blank">build your own YouTube, Flickr, or MySpace</a>. We’ve since seen these services rolled into the core product that now allows for video, photos, and groups to harmoniously coexist in one place.</p>
<p>Being at the forefront of the social web, Ning has also seen a myriad of direct competitors who’ve done little to throw the social network hub off its way to the top of the social food chain. Sites like <a href="http://mashable.com/2007/05/08/me-snapp" target="_blank">Me.com</a> (which no longer exists; the domain is now home to Mobile Me), <a href="http://mashable.com/2008/01/14/big-tent-funded/" target="_blank">Big Tent</a>, and <a href="http://mashable.com/2008/02/26/bricabox/" target="_blank">BricaBox</a> (shutdown in summer of 2008) did their best to copy Ning’s style, but pretty much failed at replicating Ning’s success and popularity.</p>
<p>Now at 1,000,000 networks strong, you’re bound to find an active social group on any topic, cause, or event that strikes your fancy. Some examples include the very popular <a href="http://twittermoms.ning.com/" target="_blank">Twitter Moms</a> group with upwards of 13,000 members, the <a href="http://thisis50.ning.com/" target="_blank">This is 50</a> fully branded social hub for 50 Cent’s 400,000 adoring fans, and Ning’s <a href="http://www.mugglespace.com/" target="_blank">MuggleSpace</a>, where 15,000 plus Harry Potter fans gather together.</p>
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		<title>More New Alexa Features: Demographics, Clickstream, Search Traffic</title>
		<link>http://erluse.com/more-new-alexa-features-demographics-clickstream-search-traffic</link>
		<comments>http://erluse.com/more-new-alexa-features-demographics-clickstream-search-traffic#comments</comments>
		<pubDate>Thu, 16 Apr 2009 19:43:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.erluse.com/?p=203</guid>
		<description><![CDATA[<p>We are excited to announce three new features being released on <a href="http://www.alexa.com/">Alexa</a> today: <span style="font-weight: bold;">Demographics, Clickstream and Search Traffic.</span></p>
<p><span style="font-weight: bold;">Demographics</span> &#8211; provides a demographic breakdown for virtually any site, including gender, age, education and more.</p>
<p><span style="font-weight: bold;">Clickstream</span> &#8211; shows the sites visitors were on before <span style="font-style: italic;">and</span> after any site.</p>
<p><span style="font-weight: bold;">Search Traffic</span> &#8211; shows how much traffic a site gets from search engines.</p>
<p>Let&#8217;s take a look at each of these features a little more closely. First, let&#8217;s take <a href="http://www.alexa.com/siteinfo/oprah.com#demographics">the demographics for Oprah.com</a>:</p>
<p>We have heard from media planners and ad-buyers that demographic data can be useful when planning a campaign to make sure your ad campaign hits your target audience. It can also be useful when looking at your competitors to help you decide if you have an opportunity to grow your audience by expanding into a new demographic. Looking at the demographic data to the left, you&#8217;ll notice that Oprah.com skews toward Females, Ages 45-54, with a college education, browsing from home . That sounds about right. You can get this type of information for just about any site on the Web, even sites where the demographics might not be so obvious, like <a href="http://www.alexa.com/siteinfo/yelp.com#demographics">yelp.com for example</a>.</p>
<p>Next up, let&#8217;s take a look at the <a href="http://www.alexa.com/siteinfo/careerbuilder.com#clickstream">clickstream for careerbuilder.com</a>:</p>
<p>The Clickstream feature contains two separate sections, Upstream Sites, which shows where visitors were before coming to <a href="http://www.careerbuilder.com/">careerbuilder.com</a>, and Downstream Sites, which shows where visitors went after leaving CareerBuilder. The list of upstream sites can be a great way to identify affiliate relationships or significant advertising placements. You can see here that CareerBuilder has an unusually large percent of traffic coming from <a href="http://msn.com/">MSN</a>. With a little digging you&#8217;ll find that this is due to a partnership between MSN and CareerBuilder.</p>
<p>Downstream sites shows where visitors went after leaving CareerBuilder. This type of information can be very valuable to product managers identify why people are leaving their site. In CareerBuilder&#8217;s case, you&#8217;ll see that people are going to <a href="http://www.cbsalary.com/">cbsalary.com</a>, presumably to look at salaries in their region, and going to <a href="http://facebook.com/">Facebook</a>. In this case, CareerBuilder may want to build in a salary lookup feature and some social networking features if they want to keep these people from leaving.</p>
<p>Last but not least, we have a new feature called Search Traffic, which shows how much traffic a site historically gets from search engines. Let&#8217;s take a look at how <a href="http://www.alexa.com/siteinfo/yelp.com+yellowpages.com#search">Yelp.com compares with Yellowpages.com</a>.</p>
<p>Search Traffic, is in essence, a measure of how well a site is optimized for search engines. Case in point, you can see here on the graph to the left that Yelp.com (in blue) is well optimized and gets approximately 50% of their traffic from search engines. Comparing Yelp to Yellow Pages.com (in red) you will see that Yellowpages.com has an opportunity to grow their visits significantly if they can improve their search traffic to match Yelp.</p>
<p>I hope that you find these new features helpful as you continue to grow your web businesses. If you have a success story that you would like us to share, or if you have discovered a novel use for one of our features, let me know. We continuing to build out Alexa in response to the comments and feedback that we receive, so don&#8217;t be shy. The best way to get in touch with us is commenting in the blog, or shooting us a quick e-mail via this <a href="mailto:wwwfeedback@alexa.com">link</a>.</p>
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